BACKGROUND
Emirates currently flies to over 140 destinations worldwide, offering travellers safe and convenient flights between the regions of Europe, the Middle East, Africa, Asia-Pacific, and the Americas via its Dubai hub.
From Germany, Emirates currently connects people and places around the world with three daily scheduled flights from Frankfurt, and two daily flights Dusseldorf, Munich, and Hamburg.
On board its modern Airbus A380 and Boeing 777 fleet, Emirates offers its guests in all classes multi-awarded comfort and service, the hospitality of its international cabin crew, and an extensive entertainment program with over 6,500 on-demand channels.
CHALLENGE
Emirates inspires travellers around the world with its growing network of worldwide destinations, industry-leading inflight entertainment, regionally inspired cuisine, and world-class service.
Starting with Peakwork in 2013, one big step for Emirates’ growth strategy was increasing leisure travel sales by gaining access to global leisure travel tour operators.
Stephan Bruch, Distribution Manager at Emirates, explains: “Emirates delivers a first-class travel service which is valuable for any tour operator offering international, high-quality travel product and packages.” The connectivity to international leisure travel partners and distribution would support Emirates in maximizing both the rates of seats sold on each flight and associated revenues.